– The conquest of the Far East –

With a delegation composed of four formidable girls, all extremely powerful and irreplaceable, the dairy La Villanella has crossed the doors of the Country of the Rising Sun.

The experience was very interesting and exciting, and has allowed us to exhibit our products in one of the most important fairs in terms of visitors and the relevance covered in the sector.

In fact, the Foodex Japan, is a key event for professionals of the food and wine sector of the East-Asian and Oceanic regions.

I remember with fondness and excitement the months prior to the demonstration, but fears were allayed during the first day of the fair, in which we were able to capitalize on all the work that has accompanied the preparation of the Event.

In July 2015, when we decided to participate, they were many who try to distract us, but the conviction and dedication that characterizes the company’s internationalization policy that we are pursuing has given us the strength to persist and keep going.

The mere fact of having gone through eight time zones and being in contact with one of the most ancient cultures and still deeply depositories of their ancient traditions, has opened there, not only from a commercial point of view to the widening of our prospects, but especially with regard to the approach to a people so different, but extremely experienced traditions and Italian culture.

All this filled us with joy heart, leaving us an uncontrolled desire for emulation, opening us in our turn to their culture.

Of course, during the event, including our products, the undisputed queen was the famous buffalo mozzarella, well known by anyone in the world.

To our surprise, however, another of our products has had, if not the same, but equal fanfare and acclaim mozzarella.

I refer to Villanetto, our loyal customers, know him well, both in the classic version (without fillings) and stuffed with nuts, rosemary, rocket, red pepper and olives.

This product has been praised and sought and, moreover, has made us proud of the hard work, so much so that as soon as it was tasted, you heard the word:

“Oishi” that is DELICIOUS!

All this has made us proud and satisfied with the work.

Tokyo has left us in awe for the kindness and helpfulness of its people, the beauty of Shinto temples, women in Kimono, nonchalantly, traveling by subway and poetry performed by the blossoming cherry trees that describe fully the beauty and the Japanese philosophy.

I can only say goodbye thanking hint of a shy



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